The electric vehicle (EV) scene in India is set to receive a major boost with the launch of Exelmoto. This new brand combines the star power of actor Suniel Shetty, cricket player KL Rahul, and young actor Ahan Shetty, along with automotive entrepreneur Akshai Varde. Together, they aim to make electric commuting stylish and accessible across urban and semi-urban areas in India.
Exelmoto opens pre-orders on June 28, offering a limited batch of 999 Ebikes. Each bike can be booked for a token fee of Rs 499. Unlike traditional electric scooters, these are Ebikes, which are electric cycles equipped with pedal-assist systems. This feature not only promotes an active lifestyle but also helps reduce the carbon footprint.
The Ebikes from Exelmoto are designed with a unique blend of motorcycle aesthetics and the convenience of a bicycle. Made with high-quality components, these bikes promise not just functionality but also a stylish appeal. They are manufactured in India, reflecting a commitment to local production and sustainability.
Suniel Shetty, who has been involved in the project since its inception, shared his excitement about Exelmoto, stating that it represents a shift towards cleaner transportation in India. He believes that this venture is not just about transportation; it’s about reshaping how people think about mobility. He expressed pride in working alongside his sons, Ahan and KL Rahul, on a project that focuses on a sustainable future.
KL Rahul, known for his discipline and performance on the cricket field, emphasized the importance of blending purpose with performance in Exelmoto’s offerings. He stated that the initiative aligns with the needs of many Indians who seek reliable, stylish, and environmentally friendly transportation options.
Ahan Shetty, addressing the younger demographic, noted that Exelmoto reflects the values of his generation—boldness, innovation, and a commitment to the planet. He believes that the brand sets trends in both design and sustainability.
Akshai Varde, the founder and CEO, articulated his vision for Exelmoto, describing it as a bridge between aspiration and accessibility. He aims to make green commuting not only aspirational but also affordable for all. Varde’s extensive experience in motorcycle design has shaped the creation of these Ebikes, which promise to deliver the thrill of riding while ensuring ease of use.
The debut models from Exelmoto include two unisex Ebikes: E1X Sky and E2R Rosso. These Ebikes feature a rugged design with fat tires, a removable lithium battery, and a range of 40-60 km per charge. Notably, no registration or license is required to ride them, making them suitable for a wide audience including students, professionals, and families.
The introductory price for these Ebikes is under ₹42,000, making them an attractive option for budget-conscious buyers. Exelmoto’s promotional campaign encourages pre-booking with the tagline “Ready Before the World Catches On,” reflecting their ambition to lead the way in India’s electric mobility revolution.
Beyond the initial launch, Exelmoto plans to establish a nationwide dealer distribution and service network. This will not only enhance accessibility but also build long-term trust among riders. The focus on dependable after-sales support aims to redefine ownership expectations in the electric mobility sector.
As India moves towards a more sustainable future, Exelmoto stands poised to make a significant impact. With its combination of celebrity backing and innovative design, the brand aims to change the way people commute, making electric mobility both stylish and practical. This initiative could very well play a crucial role in promoting cleaner transport solutions across the country.
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